Vigne di Diano d'Alba

WINE AND TERROIR, A COMBINATION AS OLD AS TIME

Dolcetto is our natural talent

Dolcetto is our natural talent

The winemakers’ association I Sörì di Diano d’Alba was established to promote Dolcetto and make this wine a factor for the growth and development of the area.

The winemakers’ association I Sörì di Diano d’Alba was established to promote Dolcetto and make this wine a factor for the growth and development of the area.

The Association

Recognising viticulture as a vehicle for development, courage and expression is the Association’s ultimate goal.

The Enoteca

The Enoteca offers visitors the chance to taste, buy and share wines and other typical products.

More than simply a product of nature, wine is a product of culture

More than simply a product of nature, wine is a product of culture

I Sörì di Diano d’Alba supports local products with its extensive and invaluable promotional activity. 67 producers safeguard the values and traditions of Dolcetto di Diano d’Alba, spontaneously exalting the varying nuances of the territory.

Sörì Diano d'Alba

SHARING, DISCOVERY, RESTITUTION AND ORIGIN

Sharing a profound philosophy

Sharing a profound philosophy

The Sörì are the areas within the municipality of Diano with a strong vocation for winegrowing. A place that transcends time where the colours and scents of nature, the gifts and surprises of the seasons, and the generosity and harmony of the landscape represent the area’s generating force and authentic beauty.

WINES

The aristocracy of Diano’s wines benefits from several Designations of Origin and from an in-depth historical study of Diano’s territorial vocations.

I Sörì di Diano d’Alba represents curiosity, tenacity, a love of sharing and the desire to celebrate a DOCG, a great wine which it would be unthinkable to reserve for only a select few.

The valuable gifts offered by the vineyards become experiences, capitalising on the huge potential of the 43 member wineries.

PHILOSOPHY

The Association was established in the 1960s, as an expression of the enthusiasm and passion of the founders, winemakers based in the municipality of Diano, for Dolcetto.

Recognising viticulture as a vehicle for development, courage and expression is the Association’s ultimate goal.

I Sörì di Diano d’Alba is a manifestation of the people behind it. A cohesive and unconventional winemakers’ association. Different energies and professional skills that share a single goal: to make the Diano d’Alba area a shared heritage of viticultural vocation.

Enoteca Diano d'Alba

The Enoteca, a space dedicated to bringing us together

The Enoteca, a space dedicated to bringing us together

Housed in a historical building nestled among gently rolling hills surrounded by vineyards, it offers visitors the chance to absorb all the values and flavours of Dolcetto.

We see wine as joy, a way of bringing people together and uniting man and nature

Venture into an exploration of the territory and its wine with one of the 160 labels proposed, products of a variegated territory that extends over more than 473 hectares of vineyards, 60% of which are cultivated specifically for the production of Dolcetto di Diano d’Alba.

In this ideal place for lovers of food and wine tourism, set in a UNESCO World Heritage Site, the pleasure of sharing becomes the ingredient that makes the tasting experience completely genuine.